Chloé Pre-Fall 2012 Collection
The clothing should give freedom and should not hamper. It should be multi-layered to allow to change the appearance during the day and to adapt to the surroundings. These fine principles have formed the basis of the Chloé pre-fall 2012 collection. 
Clare Keller, the new creative director, was inspired by the pictures of the 1960s and 1970s taken by street photographer Garry Winogrand. Structured clothing, slacks, tweed and plaid clothing, and playing with proportions are all easily and naturally embodied in the new collection.
Trouser suits, dresses with vertical pleats, jackets and overcoats – though being disproportionate, all these things are wonderfully attractive. Th

After five successful years online, we will be opening our first store location in South Beach, off of popular Collins Ave. This prime location features neighbors such as Armani Exchange, Adidas and DASH!.
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For celebrities, the Holidays are all about traveling and spending time with family under the sun (and of course evading that pesky paparazzo’s). But we sure are glad that the paparazzi are able to snap a few photos for us to follow our favorite celeb’s fashions. For the buzzed about couple George Clooney and Stacy Keibler, avoiding the cameras these days is a difficult task; the couple enjoyed some rest and relaxation on the beautiful white sands in Cabo San Lucas over the New Year holiday. Geo